Every business owner knows they need a social media presence. Going to another event or conference and listening to someone talk about the “importance” of being on social media will not help grow your business. Although this information was once valuable, the real value now comes from being empowered with knowledge and tools on how to actually use social media properly. People need tactical tips on how to implement and insight on how to incorporate different social networks into their business starting today. Although results of being on social media aren’t immediate, immediate action will lead to long term success.
I’ve recognized the need for business owners to understand and use social media in a way that’s simple, effective and engaging to their audience so I’ve taken the initiative to host a series of dinner events that will teach hands-on, practical and tactical tips to business owners coming straight from the knowledge of other business owners who are already succeeding in the space. And thus I announce my CALL FOR SPEAKERS for an fun, inspirational and educational dinner series presented by Marketing Melodie. The dinners will take place before the end of the year at Jasmine Restaurant in their spacious event space. Additional details TBA.
WHO? I am looking for business owners who have successfully implemented social media into their marketing strategy, can talk specifically about a how a network has helped them, demonstrate results and give insight on how to get started. Each speaker will cover 1 specific social network. I would like a speaker on each of these digital media tools:
- Videos (YouTube)
If you’re interested in speaking for my Digital Media series, please email: Melodie at MarketingMelodie dot com with the following information:
2. Company and Title
3. Email Address, Phone Number and Website URL
4. Social Networks you are using with the specific URLs to each network
5. The social network you can speak on (one topic will be covered by each speaker)
6. Brief description of how you have used social media for your business and the benefits
7. Please list any additional professional speaking experience
There are many benefits of getting on stage and opportunities to grow your business through speaking including:
- Marketing – All speakers will receive their name, company and website listed on all marketing materials for the event. This include mentions in blog posts, Facebook, Twitter and other social media updates.
- Event Exposure- All speakers have an opportunity to bring marketing materials to the event to distribute to the audience.
- Guest pass- All speakers will receive an additional complimentary pass for a guest that includes dinner for the event.
- Public Relations- Having someone featured from your company as a speaker is a significant accomplishmment and positive PR opportunity.
I look forward to learning from everyone and hearing social media success stories from business owners!
I’ve been hinting to my social network for the past week that I have a big international trip coming up! I am proud to announce my next international speaking engagement in Beirut, Lebanon. The Internet Society hosts INET Conferences across the world. Earlier this year, they sent me to Hong Kong for the INET Asian Regional Conference and in a couple weeks I’ll be making my way to the Middle East.
Professional Speaking on social media, teaching educational classes and seminars and hosting social media workshops continues to grow as the most high demand services from my company. I started speaking a few years ago to share my enthusiasm and knowledge on marketing and how the digital tools I use could help others. As I gained more experience, I began to receive more requests to speak. Speaking became instrumental to the growth of my business and it noticeably benefited others so I developed a professional speaking platform as a business service I now offer through my company.
This year alone has been filled with significant opportunities for my speaking career both nationally and internationally. Getting paid to talk about a subject I’m passionate about while educating and empowering others with my knowledge is a true gift that I’m grateful for. My career is also presenting me with amazing chances to see the world with my next stop being Beirut, Lebanon.
Just a few years ago Beirut was a dangerous place full of turmoil. Since Beirut is gaining back up their reputation as a vibrant place to live, work and visit, the Internet Society recognized the need for a conference of this nature in Lebanon. They’ve made efforts to ensure a world class event with prestigious speakers and an educational agenda. I feel safe knowing that they’re providing secure travel accommodations for those coming from out of the country.
The famous traveler Anthony Bourdain most recognized for this show on the Travel Channel, No Reservations goes back to Beirut just earlier after a heart breaking trip in 2006 to show Americans the amazing food, sights and culture. CNN has an American correspondent in Beirut to report on the travel destination and Beirut tourism continues to grow as a prime spot for travelers to visit in the Middle East.
I leave for Beirut Lebanon on October 8th. I’ll be the featured Social Media speaker at the event on October 14th and will return to the states on October 18th. I’m excited and grateful for this opportunity. I’m also determined not to get jet lagged! Please feel free to share any travel tips, your own experience with traveling to the Middle East and your ideas presenting Social Media to a new audience.
I posed a simple question to my Facebook and Twitter friends: “What movies are out there that feature Journalists as main characters? I’ve seen tons but can’t think of them all. Need this for a blog post!”
Thanks to the infinite power of Social Media within 10 minutes I had a list of over 30 movies featuring a Journalist as a main character. Movies on the list include: All The Presidents Men, True Crime, Almost Famous, the mysterious Girl With The Dragon Tattoo, The Insider, Shattered Glass, Good Night and Good Luck, State of Play, the fashionable Devil Wears Prada, the indestructible Super Man and the list goes on.
The high response rate to my question made it crystal clear that “traditional” media jobs are extremely popular and even sexy on the big screens. But as technology continues to evolve and the occupation “Journalist” (in the traditional sense of writing for a newspaper ) continues to diminish as a position companies are seeking, having a “Journalist” in a new age movie doesn’t match up with current trends. This became evident to me in the past week as I’ve had the privilege of watching two sneak previews, both featuring Social Media: Catfish and The Social Network.
The rest of this post isn’t a spoiler. I’ll be sharing some of my insight and observations after watching two movies that feature Social Media as the main component.
Catfish- This documentary is about a photographer, Nev who lives in New York. An eight-year-old girl, Abby from rural Michigan contacts him and asks permission to draw one of his photographs that appeared in a newspaper. He receives her remarkable painting and starts a friendship and online correspondence with Abby’s family. This is just the beginning of an online mystery. The main topics brought to my attention were online persona’s versus real life and online security. We often don’t think twice about who we’re corresponding with online and take everyone for face value. But the internet can be a dangerous tool that allows us to create different personas, use different photos to identify ourselves and hide from our real identity through a computer screen. For many people, our online persona is a true reflection of our personality, but not for everyone. Nev’s correspondence turns into a mystery that brings up the questions of online security. He doesn’t think twice about disclosing secrets, personal information and even developing a romantic connection with someone he’s never met met until things start getting fishy one clue at a time.
The Social Network- The deep rooted desire for humans to have connections with others is fed through online social networks. The Social Network is a story about Facebook, formerly called The Facebook’s creation and evolution into today’s powerful tool that most of us can’t live without. This movie brought back memories to me for the early days of Facebook in 2004. The “mini-feed” that used to annoy everyone showed up on the big screen, now we can’t live without the feed of current information about 500 of our closest friends. The movie portrays the crucial moment when “Relationship Status” was invented which now allows us to find out if there may be a chance with the hot guy or girl we just met. “Can I have your number?” is so 1990’s, we all know the real pick up line is “Can I add you on Facebook?” The Social Network is a true story and drama that perfectly depicts the rapid growth of technology, how our lives are so quickly transformed by the digital age and the viral power of the internet.
Seeing Social Media on the big screen continues to validate it’s importance in our every day lives. While traditional media jobs were so prominent in a significant number of movies, my prediction for the future of movies is that occupations of featured characters will center more around technology jobs, the internet and more specifically Social Media.
Have you seen other movies that feature Social Media?
San Diego is a true mecca for both talented musicians and innovative technology professionals. While many cities receive spotlight for leading the way in various industries, America’s Finest City continues to shine with its production of high quality, educational and specialized events that attract professionals from all across the nation. The San Diego Music & Technology Conference is no exception.
The co-founders Dr. Vakas Sial and Roland Ligtenberg recognize San Diego as a city with a vibrant and growing electronic music scene and decided to take this reality to the next level with an event that provides a forum to celebrate the convergence between music producers, enthusiasts and technology innovators.
In just one paragraph Ligtenberg is able to sum up the epitome of the event to take place next Thursday and Friday September 16- 17th, 2010 the Hard Rock Hotel in downtown San Diego “SDMTC is an open innovation platform for the advancement of electronic music by bringing the music industry and leading technology companies together,” explains SDMTC co-founder, “We wanted to bridge the gap between music and technology experts, between successful and amateur artists, in a setting that will inspire conversation and advance the industry as a whole.”
SDMTC will consist of panels, workshops and showcases of the latest trends in music and technology from 10am to 6pm each day. Simultaneously, poolside music events will be taking place from noon to 6pm Float, outside the conference rooms at the Hard Rock Hotel. The evening will be comprised of networking events from 7pm to 2am. As you can see the event has gone above and beyond to ensure a valuable, fun and diverse experience for all attendees.
At Marketing Melodie, we support innovative technology events such as SDMTC and would like to take this opportunity to offer one lucky reader a chance to win a full conference pass to the event.
Here’s how to win:
You must be following @MyMelodie on Twitter and retweet this blog post to your network through the Tweet button on the top left. You will receive an additional entry by commenting on this blog post as to why you would like to attend. All participants can enter twice: once through Twitter and once through a blog comment. A winner will be announced next Tuesday September 14th at 12 noon PST. Good luck and see you at the inaugural San Diego Music & Technology Conference
*Photo Credit- Photos from San Diego Music & Technology Conference