I recently welcomed the lovely Allison Schummer to my team. As an aspiring marketer and SDSU student about to graduate and enter the work force, Allison’s ambition has positively fueled her to not only help my company grow, but also continue learning and educating herself about digital marketing and social media. Today Allison shares with everyone things she’s learned about networking, social media and marketing since we’ve been working together. These tips are great for both beginners getting into the space and anyone who could use a little refresher!

HIT IT ALLISON!

After working with Melodie for several weeks now, I have learned a lot about Social Media and all the benefits it has to offer. Twitter, Facebook, and Linkedin are great Social Media websites that have allowed me to brand myself, network, and learn effective communication skills. Here are a few things I have found valuable from these three Social Media sites:

Twitter has taught me how important networking is. If it weren’t for Twitter, I would have never known about Melodie’s request for an intern. Through networking on Twitter, I was introduced to Marketing Melodie and the rest is history. Twitter has also made me a better communicator; it encourages me to become more concise, expand my vocabulary, and improve my writing skills to write a tweet within 140 characters or less.

Although I’ve been a Facebook member for about 5 years now, I’m still learning about what the site has to offer. Until recently, I was unaware that you could personalize your Facebook URL.  This important because it’s another way to brand yourself on Social Media. Through Facebook, I’ve learned the importance of branding yourself by being consistent within your Social Media sites.

LinkedIn is a great site to appeal to future employers or potential people in your professional network. Through Linkedin, I find it valuable to be able to post my work and educational experience for people to seek out. Again it is important to present yourself as a professional on Linkedin while staying consistent with your brand.

Through Social Media sites, I am provided with up to date knowledge on the latest trends and have been able to build strong relationships, only expanding my social and professional network. I can’t wait to learn and blog more about Social Media!

Thanks for sharing Allison! If you’re reading this and you also want to learn the ins and outs of Social Media, I’m still seeking Marketing Interns, apply today! If you’re reading this and you know someone who can benefit from working with me, please spread the word. Stay tuned for more posts from Allison on things she’s learned and experienced from working in marketing. You can follow Allison  on Twitter  to learn more about her marketing adventures!