Marketing Melodie Presents: Digital Media Now for Yogis
I just shared with you guys how I’m combining my two passions for yoga and marketing into my career. I also announced that I’ll be hosting Digital Media Now for Yogis. Digital Media Now, along with Digital Media Dinners is a seminar series that I have been hosting for the last couple years. I have customized the presentations so they are tailored to those who work in the Yoga and Wellness industries. I’m hosting the first seminar at La Jolla Yoga Center. I plan to host more seminars at various studios in San Diego and across the nation. My goal is to ultimately have the seminar as a part of the Yoga Teacher Training curriculum offered at studios across the nation.
Here are the details for the first seminar series:
- Date: July 28th, 2012
- Time- First Session- Personal Branding on Social Media 1:00pm – 2:30pm; Second Session- Integrating Social Media into your Marketing Plan 3:00pm – 4:30pm
- Cost: $39 One Session / $59 Both Sessions
- *Attendees have the option of attending one or both of the sessions. Attending both sessions is encouraged but not necessary since each seminar will cover topics that are independent of each other.
First Session- Personal Branding on Social Media- The success of your yoga business depends on your ability to effectively brand yourself as a resource in the industry. Learn how to ensure your personal online brand is cohesive with your professional online brand as a yogi on social media.
Second Session- Integrating Social Media into your Marketing Plan – The growth of your yoga business will accelerate if you can strategically incorporate social media. Learn how to integrate social media into your existing marketing strategy and ensure you’re cohesively branding your business throughout all of your marketing channels.
ABOUT THE SEMINARS
As a Yoga and Wellness professional you’re an integral part of so many people’s lives as you enhance their health and well-being. In such a competitive industry, it’s important to strategically market yourself to keep your clients and students up to date, encourage them to attend your classes and be a trusted resource. With an abundance of digital technologies available, it’s easy to become overwhelmed when creating your own marketing strategy. At the Digital Media Now for Yogis Seminars, you’ll learn how to navigate digital marketing and social media tools such as blogs, Facebook, Twitter and LinkedIn to attract more clients, grow your business and be a valuable resource in your industry.
– Actionable content and tips you can implement immediately to start marketing yourself as a Yoga professional
– Knowledge on how to serve as a trusted subject matter expert and resource in yoga
– Understanding on how to use Social Media tools to create a compelling brand
ABOUT MELODIE (Yep a new bio I just created as I shift my focus to working with more businesses in the Yoga and Wellness industries)
Melodie Tao is a Marketing Consultant, a Marketing Professor at National University and an International Professional Speaker specializing in Digital Marketing and Social Media. She is also a Certified Yoga Instructor. Combing her two passions for Marketing and Yoga, her mission is to empower you with knowledge on how to live your passion as a Yoga and Wellness professional. Her expertise will help you make money from your business through optimizing your brand and online presence while maintaining your true integrity as a Yogi.
*If you own a yoga studio that hosts a teacher training or if you run a teacher training for a studio, please contact me. I am offering one complimentary entry per studio to this event.